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For this episode, we are diving into our archives to share how you can use competitor pricing to be the best BigCommerce store. The episode covers BigCommerce store success stories, how leading BigCommerce stores are using competitor pricing and plus a Q&A competitor pricing session.

In this episode, we take a look at why pricing is forgotten when it comes to PPC, how clear communication between marketing and pricing teams is critical to success and share how you can use pricing to improve your campaign conversions.

Find out why pricing plays an important role in your business, how it can inform buying decisions and the need for pricing decisions to be paired with marketing spend. 

In this episode, we tackle the age-old pricing question around increasing or decreasing prices and how it can impact your ecommerce business.